In today’s dynamic and hyper-competitive business environment, new product launches, new features, new announcements and new competitors are part of every business’ reality. Your marketing content must stay fresh and focused to remain relevant.
It’s time to pitch your idea to a potential investor. Now is your opportunity to wow your audience with key insights and creativity. You must get it right as you won’t get a second chance to make a first impression.
Well, when it comes to producing White Papers, the devil truly is in the details.
It’s no secret that content marketing works, boosting boosting SEO, creating opportunities for social sharing, building relationships with your audience and fostering trust in your brand.
Gathering feedback on how customers view your products, services and support leads to a gold mine of actionable data….if done right. Here are some best practices for collecting and capitalizing on the feedback you receive from your customers:
“No one reads, so why should we write,” is something I often hear from customers. True, no one reads an entire website or every line of a white paper, but saying that people don’t read is a vast oversimplification and missed opportunity.
Sending out ineffective surveys does a disservice to both your business and your survey takers. Whether you create paper, online, or telephone surveys, we’ve compiled a list of common mistakes to avoid in order to ensure your survey will yield optimal results.
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