Exhibiting at a trade show has multiple benefits for your business. Establishing a presence at a trade show provides you with a powerful platform for meeting new customers, reaching out to your existing clientele, and enhancing your brand. But only if you can determine which of the myriad events being offered is right for your business!
The potential exposure for your company is immeasurable. Building a solid game plan can maximize your investment with quality one-on-one meetings.
In addition, you must cut through the noise of hundreds or thousands of other vendors and stand out. You have one chance to showcase what you’ve got; your exhibit must be compelling enough to leave a lasting impact.
GROW Corporation helps you evaluate your trade show options, select the right events, determine your show strategy, and tailor your messaging to ensure that your investment brings value to your business. This process includes all elements of your booth design, online and offline promotions, as well as any sales collateral or giveaways for distribution.
It’s about communicating a new idea, raising awareness about an issue, or sharing an
Delivering engaging and consistent content captures your audience’s attention, generates a positive response, reinforces your brand’s credibility, and subsequently leads to profitable sales.
Identify the best tradeshows to attend, where your company and product can make a powerful impact. Trade shows provide the opportunity for businesses to increase the visibility of their brand to current and potential customers. Research and identify the best events to attend, weighing feasibility in terms of logistics and cost against the event’s reputation, available networking possibilities, and expected buying power of the attendees.
A tradeshow exhibit should be a reflection of your company’s values, mission, and what sets you apart from the competition. The idea is to create an experience that will be remembered, whether it’s enhancing your appeal with a custom-designed and eye-catching booth, enticing giveaways, or engaging audio-visual content.
Create buzz, engage potential buyers and generate sales from powerful marketing initiatives before, during, and after the event, including advertising, social media, digital and print campaigns. Well-planned and integrated pre- and post-show marketing can multiply the results of your overall tradeshow investment.
We are proud of our decades of experience and track record of success with all of our customers
– from well-established multinationals to leading-edge startups and everyone in between.