“No one reads, so why should we write,” is something I often hear from customers. True, no one reads an entire website or every line of a white paper, but saying that people don’t read is a vast oversimplification and missed opportunity.
Posts Tagged: Design
Why We Write, When Nobody Reads – Four Reasons to Invest in Content
7 Mistakes to Avoid when Developing Customer Surveys
Sending out ineffective surveys does a disservice to both your business and your survey takers. Whether you create paper, online, or telephone surveys, we’ve compiled a list of common mistakes to avoid in order to ensure your survey will yield optimal results.